Canada’s Intellectual Property Firm

Brands in the Metaverse and NFTs:

Protecting Trademarks & Copyrights Online, in Digital Media, and Beyond

Webinar Replay on Thursday, September 15, 2022

Speakers: Mark Biernacki & Daniel Anthony

The Internet has developed into an essential part of virtually every business, from online sales, to software as a service, to online marketing. This has led to a corresponding rise in the type and volume of online IP risks and opportunities. It is critical that businesses have a basic understanding of how to maintain and enforce their IP rights online, and best practices to implement to reduce risk.

Related Insights & Articles


NFTs: Art meets crypto – traditional copyright issues in a tokenized world

Non-Fungible Tokens (NFTs) are the latest development in disruptive blockchain technology innovations. NFTs are creating an emerging market for artists and collectors to sell their unique “signed” digital assets in a manner that also makes unsigned copies available to the public. Sellers and purchasers of NFTs should ensure that they understand the copyright implications of the transaction.

Read More


Branding in the metaverse – how brand owners can find growth in the virtual realm

The metaverse provides challenges and opportunities for brand owners seeking to engage with a new consumer base using digital and virtual goods and services. As more brand owners begin providing goods and services in the metaverse, it will become increasingly important to secure trademark protection for virtual goods and services to combat inevitable infringement. 

Read More