Digital Marketing & Advertising:
The Legal Side of AI, NFTs, Virtual Influencers and Dark Patterns
Webinar Replay on Thursday, October 13, 2022
Speakers: Alice Tseng & Jamie-Lynn Kraft
The world of digital marketing & advertising is fast-paced and always evolving to adopt the latest technology and capitalize on pop culture trends and new media channels. Join us to learn about the legal aspects of these emerging topics and the latest digital tech and media trends that could impact your next marketing & advertising campaign.
Related Insights & Articles
[Article] Like & Follow! What to know when #advertising with #influencers
In Canada, influencer marketing is regulated by the federal government under the Competition Act (administered by the Competition Bureau) as well as the self-regulatory body, Ad Standards Canada. According to guidelines set out by these bodies, there are two “Golden Rules” advertisers must abide by when marketing through influencers.